Created on 08.24

Why Use Hot Melt Adhesive and Release Liner Instead of Finished Double-Sided Tape?

Finished double-sided tape is convenient.
But for high-volume packaging production, convenience does not always mean flexibility or cost efficiency.
Many manufacturers need adhesive materials with specific widths, lengths, glue quantities, or application patterns.
This is where hot melt adhesive + release liner technology provides another option.

Industrial pneumatic valve assembly with metal fittings and connected blue tubing.

The Traditional Approach

The traditional process is relatively simple:
Purchase finished double-sided tape → feed tape → apply tape to product
However, finished tape usually comes with predetermined specifications.
When the product changes, the tape specification may also need to change.
This can create challenges related to:
  • Material cost
  • Tape inventory
  • Specification flexibility
  • Customized application requirements

Industrial machine component with rollers, gears, and a blue adjustable nozzle for precision operations.

The KQ Approach

KQ Automation provides an alternative process:
Release liner + hot melt adhesive → create adhesive layer online → apply to product
The adhesive can be applied onto the release liner and then transferred to the product.
This creates a more flexible adhesive production process.

Two Hot Melt Adhesive Application Methods

Roll Transfer Coating
Hot melt adhesive is applied onto the release liner and transferred through a roller system.
This method is suitable for producing an adhesive layer on the liner.
Direct Coating
Hot melt adhesive is applied directly onto the product surface.
This can be useful for products with customized adhesive requirements.

More Control Over the Adhesive Process

One major advantage is adjustability.
Depending on the application, KQ's solution can adjust:
  • Glue amount
  • Glue thickness
  • Glue width
  • Glue length
This provides greater flexibility compared with purchasing finished tape with fixed specifications.

Where Does This Solution Make Sense?

According to KQ's application experience, the solution is particularly relevant to high-consumption packaging products such as:
  • Courier bags
  • E-commerce packaging
  • Food delivery bags
  • Disposable packaging
For these applications, adhesive consumption can be significant, making adhesive material cost an important consideration.
The internal KQ training material notes that, for certain high-consumption applications, the hot melt adhesive + release liner approach may reduce adhesive material costs compared with purchased double-sided tape. Actual savings depend on the adhesive, product structure, consumption, and production conditions, so testing is recommended before making a project-level cost claim.

Industrial wire tensioning and guiding system with rollers and spools on a metal frame.

Automation Makes the Difference

The real value is not simply replacing double-sided tape.
It is combining:
Hot Melt Adhesive + Release Liner + Automatic Application + Production Line Integration
into one controlled production process.
For packaging manufacturers looking for more flexible adhesive application, this approach can open up new possibilities for production optimization.
KQ Automation — Customized Adhesive Application Solutions for Packaging Manufacturers.
Ryan Liu
KQ Overseas Sales Representative
Email: lc@keqi-auto.com
Tel / WhatsApp / WeChat: +86 18925560856
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We are committed to excellence in everything we do and look forward to working with you!

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+86 181 0293 8927

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luna@keqi-auto.com

lc@keqi-auto.com

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